75% of executives say LinkedIn thought leadership influences their buying decisions.

Hello, I'm Iwona.

I help senior executives and industry leaders turn their expertise into visible authority and influence on LinkedIn.

I build systems that make content consistent, strategic, and tied directly to business objectives. No random posts, no guesswork.

My work allows leaders to be seen, remembered, and trusted. Without spending hours writing posts themselves.

I also support select clients with broader social media strategy when it strengthens their LinkedIn positioning.

I speak:
English (fluent), French (fluent), German (fluent), Polish (native), Spanish (advanced)

Having previously worked within global organisations such as Cargill, Pictet Bank, the European Central Bank, I understand the level of precision, confidentiality, and reputation awareness expected at the top.

The process

1.Understand & align

2.Authority positioning & strategy

3.Content

Content is crafted to sound like you - clear, intelligent, and valuable.
Every post serves a purpose. It informs, signals expertise, attracts the right conversations, or strengthens trust among decision-makers.

4.Ongoing monitoring & optimisation

I monitor performance, audience sentiment, and relevant shifts in the market.
We double down on what generates traction, refine what does not, and stay ahead of emerging conversations where your voice should be present.

Here's how we'll work together.

"Working with Iwona gave me space to run my business while she took care of our social media channels and with great success! Highly recommend her expertise and professionalism!"

Vega Chang, CEO & Founder of JadeArtisan

★★★★★

Collaboration models

Each engagement is tailored to the executive’s goals, audience, and industry. Typical collaborations fall into three models:

Strategic LinkedIn Partnership

• Comprehensive content strategy and planning

• Writing and publishing posts that build authority and credibility

• Audience & stakeholder mapping

• Performance tracking & optimization

• Optional advisory calls to align messaging with objectives

Typical cadence: 2–4 posts per week, adjusted to your schedule and goals

Thought Leadership Launch

• Short-term project to establish or boost executive visibility

• Key posts crafted to highlight expertise and insight

• Guidance on positioning, voice, and engagement strategies

• Optional content audit of existing LinkedIn presence

Typical cadence: 1–2 posts per week during launch period

Advisory + Content Audit

• Review of current digital presence and LinkedIn content

• Recommendations for messaging, structure, and posting approach

• Strategic guidance for sustainable growth and influence

• Optional extension to broader social media strategy if relevant

CUSTOM ENGAGEMENTS ARE ALSO AVAILABLE FOR EXECUTIVES SEEKING MORE INTENSIVE OR SPECIALIZED SUPPORT.

Get in touch

Have questions about building your influence on LinkedIn or crafting a thought leadership strategy? I’d be happy to chat and explore how we can work together.